{"id":28274,"date":"2018-04-18T14:38:04","date_gmt":"2018-04-18T14:38:04","guid":{"rendered":"https:\/\/hosting.nl\/blog\/create-set-up-and-link-google-analytics-for-wordpress\/"},"modified":"2026-01-23T13:47:54","modified_gmt":"2026-01-23T13:47:54","slug":"create-set-up-and-link-google-analytics-for-wordpress","status":"publish","type":"post","link":"https:\/\/hosting.nl\/en\/blog\/create-set-up-and-link-google-analytics-for-wordpress\/","title":{"rendered":"Create, set up and link Google Analytics for WordPress"},"content":{"rendered":"

After building your (‘WordPress’<\/strong>) website or web shop, you naturally want to see how many visitors you get, where those visitors come from and what pages they visit. You can do that with Google Analytics. Through Google Analytics, you can easily view the statistics of your website.<\/p>\n

This is a short step by step guide on how to create and link Google Analytics with your
\n WordPress website<\/a>
\n<\/strong>. Let’s start right away.<\/p>\n

  • \n

    Go to the website of
    \n Google Analytics<\/strong>
    \n<\/a><\/h4>\n

    Then click on “Create an account<\/strong>.<\/li>\n

  • \n

    \"\"
    \nLog in with your Gmail account<\/h4>\n

    Don’t have a Gmail account? Then click ‘SIGN UP’<\/strong> at the top right and go through all the steps.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

    \"\"<\/p>\n

      \n
    1. \n
        \n
      1. \n

        Sign up for Google Analytics<\/h4>\n

        Click on “Sign in<\/strong>.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

        \"\"<\/p>\n

          \n
        1. \n
            \n
          1. \n

            Adding website to Google Analytics<\/h4>\n

            Select “Administrator”<\/strong> at the bottom left.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

            \"\"<\/p>\n

              \n
            1. \n
                \n
              1. \n

                Property setting<\/h4>\n

                Create an account name from which you will analyze your website(s). Enter the name of your website at ‘Website name’<\/strong>, your URL at ‘Website URL’<\/strong>, select the ‘Industry category’<\/strong> of your website (no idea? then select other) and select the ‘Time zone for reporting’<\/strong> Netherlands.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                \"\"<\/p>\n

                  \n
                1. \n
                    \n
                  1. \n

                    Data sharing settings<\/h4>\n

                    Data sharing settings are optional. So you can leave them all on or turn them off. It is a personal choice. Then click on “Retrieve Tracking ID<\/strong>. The next screen displays the UA code.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                    \"\"<\/p>\n

                     <\/p>\n

                      \n
                    1. \n
                        \n
                      1. \n

                        Implement code<\/h4>\n

                        Now you just need to place the code from Google Analytics on your website. We are going to do it via the easy (non-technical) method. Via a plugin.
                        \nLeave this page open. You will need the tracking ID later.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                        \"\"<\/p>\n

                          \n
                        1. \n
                            \n
                          1. \n

                            Log in to your WordPress website.<\/h4>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                            \"\"<\/p>\n

                              \n
                            1. \n
                                \n
                              1. \n

                                Look for the Google Analytics plugin.<\/h4>\n

                                Through “Plugins,”<\/strong> click on “New plugin<\/strong>. Then in search, type ” Google Analytics<\/strong>.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                                \"\"<\/p>\n

                                  \n
                                1. \n
                                    \n
                                  1. \n

                                    Select a plugin<\/h4>\n

                                    There are several plugins, but you can easily choose “Google Analytics for WordPress”<\/strong> (extended) or ” Google Analytics<\/strong>. Some themes already have the ability to link Tracking ID. Check that first before installing an additional plugin. Then you can go to step 14.
                                    \nThen click “Install Now<\/strong>.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                                    \"\"<\/p>\n

                                      \n
                                    1. \n
                                        \n
                                      1. \n

                                        Activate the Google Analytics plugin<\/h4>\n

                                        Click on “Activate Plugin<\/strong>.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                                        \"Activate<\/p>\n

                                          \n
                                        1. \n
                                            \n
                                          1. \n

                                            Go to the plugin<\/h4>\n

                                            Go to the Google Analytics plugin via “Settings<\/strong>.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

                                            \"Google<\/p>\n

                                              \n
                                            1. \n

                                              Enter your UA code(from step 7) in the Tracking Code<\/strong> field.<\/h4>\n<\/li>\n
                                            2. \n

                                              Finally, click “Save changes<\/strong>.<\/h4>\n

                                              Google Analytics is now activated and installed on your website.<\/li>\n

                                            3. \n

                                              Wait<\/h4>\n

                                              It always takes a while for Google Analytics to verify the account and start measuring statistics.
                                              \nWithin a few hours to 2 days max, the first statistics are in. Then, to measure and analyze visitors through Google Analytics, all you have to do is log in through Google Analytics.<\/li>\n<\/ol>\n

                                              You can grant multiple people access to view your analytics. See
                                              \n here<\/strong>
                                              \n<\/a> How to add a user.<\/p>\n","protected":false},"excerpt":{"rendered":"

                                              After building your (‘WordPress’) website or web shop, you naturally want to see how many visitors you get, where those visitors come from and what pages they visit. You can do that with Google Analytics. Through Google Analytics, you can easily view the statistics of your website. This is a short step by step guide […]<\/p>\n","protected":false},"author":33,"featured_media":25791,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[144],"tags":[],"class_list":["post-28274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips-tricks"],"acf":[],"yoast_head":"\nCreate, set up and link Google Analytics for WordPress | Hosting.NL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hosting.nl\/en\/blog\/create-set-up-and-link-google-analytics-for-wordpress\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Create, set up and link Google Analytics for WordPress | Hosting.NL\" \/>\n<meta property=\"og:description\" content=\"After building your (‘WordPress’) website or web shop, you naturally want to see how many visitors you get, where those visitors come from and what pages they visit. You can do that with Google Analytics. Through Google Analytics, you can easily view the statistics of your website. This is a short step by step guide […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hosting.nl\/en\/blog\/create-set-up-and-link-google-analytics-for-wordpress\/\" \/>\n<meta property=\"og:site_name\" content=\"Hosting.NL\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-18T14:38:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-23T13:47:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hosting.nl\/wp-content\/uploads\/Google-analytics.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"740\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Martijn Wokke\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Martijn Wokke\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" 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